Friday, August 22, 2008

My primary aim…


The whole plan and value is to align the company with “my primary aim”. We are not selling plants, we are not selling paving or pools or gazeboes. We are selling the experiences that come from being with and witnessing the power of nature and its beauty.

We shape the environment to so many levels in a range that goes from managing the natural to recreating the wild, framing existing landscapes where we have such a light touch all the way to developing really structured landscapes that are an extension of architecture. And so there is that full range that takes you from the human to the divine.